Principal, Krill Northgate
With more than 20 years experience in marketing management and strategy development, Bridget Boix has partnered successfully with a variety of Fortune 1000 clients, such as outsourcing services, digital media, telecom, travel, “big” data, financial services, and advertising.
A noted trailblazer, Bridget founded the Competitive Intelligence function at AT&T Universal Card and the Strategic Business Intelligence function for Ideon Group. She built teams and led processes to systematically analyze markets, competitors, customers, and suppliers to support business unit and C-level decision making.
Her expertise serving executive decision makers, in both in-house corporate and consulting contexts, gives her a unique perspective on addressing strategic growth issues faced by business leaders.
Currently, Bridget leads Krill Northgate’s analytical team and manages the analytics process and client management team. Krill Northgate works with clients across the United States and around the world.